GuidesThe Ultimate Business Guide For Orthodontists

Chapter 21: Knowing When to Turn Away a Patient

Why Some Patients Will Cost You More Than They’re Worth

Why Some Patients Will Cost You More Than They’re Worth

Some orthodontists think, “Every patient means more revenue, so why turn anyone away?” But in reality, bad patients cost far more than they bring in.

1. They Drain Time & Energy

Difficult patients take longer to manage, whether it’s arguing over payments, missing appointments, or demanding excessive attention. That’s time you could be spending on patients who appreciate your care.

2. They Damage Team Morale

Your team shouldn’t have to deal with rude, aggressive, or toxic patients. A single high-maintenance patient can frustrate and exhaust your staff, leading to higher turnover and lower office morale.

3. They Hurt Your Reputation

Ironically, the patients you bend over backward for are often the ones who leave bad reviews. If a patient is difficult from day one, it’s best to avoid the headache and risk altogether.